Speaker Bios

Wayne McNeil

Wayne McNeil was Trustee and Vice-Chairman of the Rocky View School Division, volunteer President of the Sheldon Kennedy Foundation, which raised over $1.2 Million during the 1998 Cross-Canada Skate to raise awareness for the prevention of child abuse, served as Chairman of the Alberta Gymnastics Federation for six years and served for 6 years as founding Board member of the Calgary and Area Child Advocacy Centre.

These volunteer roles and his commitment to child advocacy lead Wayne to co-found Respect Group; Canada’s first, on-line, abuse, discrimination, bullying and harassment prevention training program for community/sport organizations, schools and corporations.

Wayne has a seasoned, professional background in Information Technology and Project Management that he developed through key global positions with Bell Canada, 3Com Corporation and Computer Sciences Corporation (CSC). This strong IT expertise enabled Wayne to create a solid team and technology approach for Respect Group. Wayne was instrumental in forging an exclusive partnership with the Canadian Red Cross to combine Canada’s best abuse, bullying and harassment prevention curriculum (Respect Education) with Respect Group ‘s world-class, on-line training technology.

In 2007, Wayne was awarded the Canadian Red Cross Caring Award for his leadership in the promotion of violence and abuse prevention education.


Brent Barootes

Brent Barootes is President and CEO of the Partnership Group – Sponsorship Specialists®, an Alberta based national sponsorship / sport marketing consulting firm.  In the past 30 years Brent has worked directly or indirectly with many local, provincial and national sport organizations, Canadian brands, corporations, small and medium businesses as well as municipalities, sport and recreation departments, charities, non profits and professional sports teams, to develop, audit, enhance, design, and build effective sponsorship marketing programs for them. Brent excels in develop of sponsorship asset inventory and valuation as well as working with clients one on one or in group training in areas of prospect development, getting meetings, discovery session, proposal development, negotiation, activation and fulfillment.

In addition, his role directly with the charitable sector as a Director of Development, his tenure of a decade in the sport marketing industry with two NHL franchise properties combined with his role on several non profit Boards and dealing with organizational bankruptcy in an orderly fashion for member associations and societies his expertise is far reaching and well integrated.

Brent is also the author of Amazon.ca’s #1 Best seller in the Nonprofit Marketing and Communications category; Reality Check – Straight Talk about Sponsorship Marketing. Brent is a regular speaker at conferences and conventions as well as a TEDx presenter on “Busting the Work-Life Balance Myth”.


LJ Bartle

LJ Bartle is a former CBC journalist and business executive who has worked professionally or voluntarily with sport for most of her life. As a certified investigator with expertise in policy and quality assurance, LJ has been helping organizations strategically enhance their operations and vision by leveraging resources they already have. This includes safe sport implementation where LJ is promoting collaborative, realistic approaches that create an aligned system of policy, training and resources.  LJ joined Sport Law & Strategy Group in 2018 and is thrilled to be part of a positive culture shift in sport.

 

 


James Phillips

James completed his Bachelors in Human Kinetics (Honours) from the University of Windsor. After completing his collegiate/junior football career he looked for ways to stay involved with sports at an elite level and stumbled upon Strength & Conditioning. Since then, he has been following his passion as a collegiate strength coach for almost 7 years.

James joined GPRC in 2017 serving as the Head Strength & Conditioning Coach for both the Wolves varsity teams and Alberta Sport Development Centre–Northwest. Since that time he has taken on the role of ASDC Coordinator while continuing to act as the strength coach for both organizations. 

In his free time James can be found in the gym training for the sports of powerlifting and weightlifting. He also recently started running and is hoping to complete a marathon in 2019. When he’s not in the gym or working, James volunteers his time to coach high school football with the Grande Prairie Composite Warriors.


Jodi Minton